Florian G. Kaiser is, since 2008, a professor of personality and social psychology at the Otto-von-Guericke University Magdeburg, Germany. His research interests include attitude theory, attitude-behavior consistency, the Campbell paradigm, evidence-based psychological policy support, large-scale attitude change, and behavior management. Topics of interest are environmental protection and environmental education for sustainable development.
Dr. Kaiser received his Ph.D. from the University of Bern, Switzerland, in 1992 and his lecturer habilitation from the University of Zürich, Switzerland, in 1999. He was a postdoctoral research fellow at the University of California, Berkeley (1994-1996), and at the University of Trier, Germany (1996-1997). At the Swiss Federal Institute of Technology (ETH) in Zürich, Switzerland, he was an assistant professor (1998-2000). At the Eindhoven University of Technology, The Netherlands, he was an associate professor (2000-2008) and, simultaneously, he also was appointed senior lecturer at the University of Zürich, Switzerland.
Dr. Kaiser has published nearly 100 articles in refereed journals, such as the Journal of Applied Social Psychology, Personality and Social Psychology Review, Applied Psychology: An International Review, and Personality and Individual Differences. He is on the editorial board of Environment & Behavior and was the 2017-2018 Co-Chief Editor of the Journal of Environmental Psychology. The American Psychological Association (APA) and the International Association of Applied Psychology (IAAP) awarded him fellow status in recognition of his contributions to the science of psychology and to applied psychology.
Publications
Kaiser, F. G. (2021). Climate change mitigation within the Campbell paradigm: Doing the right thing for a reason and against all odds. Current Opinion in Behavioral Sciences, 42, 70–75. https://doi.org/10.1016/j.cobeha.2021.03.024
Kaiser, F. G., Kibbe, A., & Hentschke, L. (2021). Offsetting behavioral costs with personal attitudes: A slightly more complex view of the attitude-behavior relation. Personality and Individual Differences, 183, 111158. https://doi.org/10.1016/j.paid.2021.111158
Kaiser, F. G., & Lange, F. (2021). Offsetting behavioral costs with personal attitude: Identifying the psychological essence of an environmental attitude measure. Journal of Environmental Psychology, 75, 101619. https://doi.org/10.1016/j.jenvp.2021.101619
Henn, L., Otto, S., & Kaiser, F. G. (2020). Positive spillover: The result of attitude change. Journal of Environmental Psychology, 69, 101429. https://doi.org/10.1016/j.jenvp.2020.101429
Kaiser, F. G., Henn, L., & Marschke, B. (2020). Financial rewards for long-term environmental protection. Journal of Environmental Psychology, 68, 101411. https://doi.org/10.1016/j.jenvp.2020.101411
Henn, L., Taube, O., & Kaiser, F. G. (2019). The role of environmental attitude in the efficacy of smart-meter-based feedback interventions. Journal of Environmental Psychology, 63, 74–81. https://doi.org/10.1016/j.jenvp.2019.04.007
Arnold, O., Kibbe, A., Hartig, T., & Kaiser, F. G. (2018). Capturing the environmental impact of individual lifestyles: Evidence of the criterion validity of the General Ecological Behavior scale. Environment and Behavior, 50(3), 350–372. https://doi.org/10.1177/0013916517701796
Kaiser, F. G., Merten, M., & Wetzel, E. (2018). How do we know we are measuring environmental attitude? Specific objectivity as the formal validation criterion for measures of latent attributes. Journal of Environmental Psychology, 55, 139–146. https://doi.org/10.1016/j.jenvp.2018.01.003
Taube, O., Kibbe, A., Vetter, M., Adler, M., & Kaiser, F. G. (2018). Applying the Campbell paradigm to sustainable travel behavior: Compensatory effects of environmental attitude and the transportation environment. Transportation Research Part F: Traffic Psychology and Behaviour, 56, 392–407. https://doi.org/10.1016/j.trf.2018.05.006
Byrka, K., Kaiser, F. G., & Olko, J. (2017). Understanding the acceptance of nature-preservation-related restrictions as the result of the compensatory effects of environmental attitude and behavioral costs. Environment and Behavior, 49, 487-508. https://doi.org/10.1177/0013916516653638
Kaiser, F. G., & Byrka, K. (2015). The Campbell Paradigm as a conceptual alternative to the expectation of hypocrisy in contemporary attitude research. The Journal of Social Psychology, 155(1), 12–29. https://doi.org/10.1080/00224545.2014.959884
Kaiser, F. G., Arnold, O., & Otto, S. (2014). Attitudes rather than defaults save lives and protect the environment jointly and compensatorily: Understanding the behavioral efficacy of nudges and other structural interventions. Behavioral Sciences, 4, 202-212. http://www.mdpi.com/2076-328X/4/3/202
Kaiser, F. G., Brügger, A., Hartig, T., Bogner, F. X., & Gutscher, H. (2014). Appreciation of nature and appreciation of environmental protection: How stable are these attitudes and which comes first? European Review of Applied Psychology/Revue Européenne de Psychologie Appliquée, 64, 269-277. http://dx.doi.org/10.1016/j.erap.2014.09.001%20
Otto, S., & Kaiser, F. G. (2014). Ecological behavior across the lifespan: Why environmentalism increases as people grow older. Journal of Environmental Psychology, 40, 331–338. https://doi.org/10.1016/j.jenvp.2014.08.004
Otto, S., Kaiser, F. G., & Arnold, O. (2014). The critical challenge of climate change for psychology: Preventing rebound and promoting more individual irrationality. European Psychologist, 19(2), 96–106. https://doi.org/10.1027/1016-9040/a000182
Roczen, N., Kaiser, F. G., Bogner, F. X., & Wilson, M. (2014). A competence model for environmental education. Environment and Behavior, 46, 972-992. http://dx.doi.org/10.1177/0013916513492416
Kaiser, F. G., Hartig, T., Brügger, A., & Duvier, C. (2013). Environmental protection and nature as distinct attitudinal objects. Environment and Behavior, 45(3), 369–398. https://doi.org/10.1177/0013916511422444
Brügger, A., Kaiser, F. G., & Roczen, N. (2011). One for all? Connectedness to nature, inclusion of nature, environmental identity, and implicit association with nature. European Psychologist, 16, 324-333. http://dx.doi.org/10.1027/1016-9040/a000032
Kaiser, F. G., & Byrka, K. (2011). Environmentalism as a trait: Gauging people’s prosocial personality in terms of environmental engagement. International Journal of Psychology, 46, 71-79. http://dx.doi.org/10.1080/00207594.2010.516830
Kaiser, F. G., Byrka, K., & Hartig, T. (2010). Reviving Campbell’s paradigm for attitude research. Personality and Social Psychology Review, 14(4), 351–367. https://doi.org/10.1177/1088868310366452
Kaiser, F. G., & Schultz, P. W. (2009). The attitude-behavior relationship: A test of three models of the moderating role of behavioral difficulty. Journal of Applied Social Psychology, 39, 186-207. http://dx.doi.org/10.1111/j.1559-1816.2008.00435.x
Kaiser, F. G., Midden, C., & Cervinka, R. (2008). Evidence for a data-based environmental policy: Induction of a behavior-based decision support system. Applied Psychology: An International Review, 57, 151-172. http://dx.doi.org/10.1111/j.1464-0597.2007.00291.x
Kaiser, F. G., Oerke, B., & Bogner, F. X. (2007). Behavior-based environmental attitude: Development of an instrument for adolescents. Journal of Environmental Psychology, 27(3), 242–251. https://doi.org/10.1016/j.jenvp.2007.06.004
Kaiser, F. G. (2006). A moral extension of the theory of planned behavior: Norms and anticipated feelings of regret in conservationism. Personality and Individual Differences, 41, 71-81. http://dx.doi.org/10.1016/j.paid.2005.11.028
Scheuthle, H., Carabias-Hütter, V., & Kaiser, F. G. (2005). The motivational and instantaneous behavior effects of contexts: Steps towards a theory of goal-directed behavior. Journal of Applied Social Psychology, 35, 2076-2093. http://dx.doi.org/10.1111/j.1559-1816.2005.tb02210.x
Frick, J., Kaiser, F. G., & Wilson, M. (2004). Environmental knowledge and conservation behavior: Exploring prevalence and structure in a representative sample. Personality and Individual Differences, 37(8), 1597–1613. https://doi.org/10.1016/j.paid.2004.02.015
Kaiser, F. G., & Wilson, M. (2004). Goal-directed conservation behavior: The specific composition of a general performance. Personality and Individual Differences, 36(7), 1531–1544. https://doi.org/10.1016/j.paid.2003.06.003
Kaiser, F. G. (1998). A general measure of ecological behavior. Journal of Applied Social Psychology, 28(5), 395–422. https://doi.org/10.1111/j.1559-1816.1998.tb01712.x
